Renovating your hair salon every three to five years is important to make sure that your clients are satisfied. Trends in the fashion industry are changing everyday and your salon equipment and design needs to be up to date if you want to be successful. Outdated equipment like salon chairs that are not functioning properly can lead to delays in the services provided and most clients do not like to wait. You might have replaced worn out furniture if you have not given your salon a makeover for a while. Your salon needs to have a pleasing atmosphere and that is not possible if the equipment does not match the overall aesthetic. Here are some ways you can renovate your salon even if you have a limited budget.
The first thing you need to do is make a thorough plan. This should include a realistic estimate of the finances available for the project. An estimate will give you an idea of how much you can spend, and it is better to keep some room for unexpected costs that you may incur along the way. Once you have a rough amount in mind, look around and see what needs to be replaced. You may want to change the theme of the salon if you are capable of buying new equipment. If you have a small budget, you may want to stick to the present theme of your salon, and just replace worn out equipment. Half of your job is done once you have a well-devised plan with you.
Once you know what equipment you need to replace, it is time to do your research. Check out different websites and stores and compare their prices and features. You can also browse the bundles that some websites provide, if you are looking to buy salon chairs in bulk, for example. Customer reviews are a good way to evaluate a product, because they come from people who have used the product themselves. You want to get value for the products you buy, and you need to stay on budget. Remember, expensive does not always mean good quality. If you are getting the same features at a low price, you should opt for that instead of the expensive one. Another thing to look for when researching the brand’s customer support. You want to be able to contact them easily in case of any queries, and a warranty on their products is always a plus point.
It is pivotal for all the salon equipment to match the same theme. For example, your barber chairs and backwash units should match. It is equally important for the overall design of the salon to match that theme. Lighting is a major aspect of how your salon looks. Most customers prefer yellow light these days. You can opt for wooden flooring and yellow lights if you are going for a modern theme, for example. It is better to stay away from dark colors for your walls because they make the room seem smaller than it really is. You do not want your customers to feel congested, so light walls are the way to go. You do not need to go over the board when decorating your salon. Keeping it simple and minimalistic can be better as long as your salon gives a relaxing vibe. Customers are looking to wind up after a long day and a relaxing treatment along with a calm atmosphere will do the job.
The reception area of your salon is as important as any other space in your salon. This is because it is the first room that customers will see and notice when they enter, so it is kind of a first impression of your salon. The atmosphere of this area should match the theme of the rest of the salon. Invest in good quality reception desks and chairs that are comfortable and look good as well. Add some form of entertainment like magazines, board games, or a television. Providing free Wi-Fi is also a good option. This way even if there are some delays, the customer will not mind waiting if the space is relaxing and they will not get bored. Equally important is the attitude of the receptionist. Make sure that the customers are invited politely, and their questions are answered patiently.
Promote Your Updated Salon
When you spend such a large sum of money renovating your entire space, you want people to know about it. You can use your social media pages like Facebook and Instagram to post pictures of the updated salon. If you have a website, you can post a blog which mentions all the things you have updated in your salon. You can also give a discount for the first two days or so and advertise it so that more people will want to try out your salon. Doing this can increase your client base and may even turn them into long term customers. It is also important to analyze your competitors as well because you need to provide something unique that makes you stand out from others so you can succeed.
Upgrading your salon is important after a few years because trends change in the fashion industry everyday. It is essential to be up to date with the newest trends if you want to succeed. Planning a complete makeover is vital because it gives you an estimate of the budget as well and a timeline set in mind. Keep a lookout on your competitors because if you provide the same services as others, you cannot stand out. You need to have a unique selling point if you want to succeed. Keep a theme in mind and stick to it, and make sure all your salon furniture and equipment, including your reception furniture matches the theme. A salon is a place where people come to relax and unwind, and a calm atmosphere with polite employees will help them do just that.